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FIRST SHOTS puts up big numbers

(From the NSSF E newsletter)

First Shots Puts Up Big Numbers

First Shots, the NSSF-sponsored introductory program for shooters, continues to put up numbers that should open the eyes of any NSSF member range that has not yet chosen to host one of these classroom and live-fire three-hour seminars. Besides offering cooperative advertising support, loaner firearms and other provided materials, including ammunition, targets and a manual on how to run a successful First Shots, NSSF can provide you this great motivational information garnered from past seminars: In the 12-month period from June 1, 2010, to May 31, 2011, nearly 250 First Shots were held, drawing approximately 5,000 new shooters! Those numbers become even more impressive when you apply the historically established statistic that 43 percent of seminar participants in the six months after their First Shots purchased an average of $588.60 on shooting-related equipment.

Learn more about how YOU can host a First Shots and find two research reports on First Shots in the members only section of the NSSF website.

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